Our data moves businesses forward.
Unleash the combined potential of your first party and our third party data.
We build better data.
We’re not data brokers or data resellers—we’re multi-disciplinary data aggregators.
Our data is extensively multi-sourced.
After working with clients and data providers over the past decade, we've learned first hand that single-sourced and limited multi-sourced data offers an incomplete picture of consumer and business information and behaviors.
We do all the work for you: sourcing and aggregating the best data in the market to uncover valuable insights.
Even our data is data driven.
Our dedicated in-house team continuously works to ensure our data is optimized. We are proud to offer the largest coverage of consumers and businesses in the US, and deliver relevant, unique and difficult-to-find data attributes.
- We employ a strategic sourcing framework to continuously vet the quality of our data.
- We utilize a proprietary process to identify unique value-added data, then rigorously test this new data for predictive value.
- We evaluate our current data providers for performance lift and retire sources that don't perform to our high expectations.
Our data is built to be acted on.
Third party data has limited utility on its own—the key is knowing how to use it efficiently to add real business value.
We've paired the top data scientists and data engineers with premier data sources and machine-learning technologies, activating a higher level of data intelligence for all kinds of business needs.
Our products
Gain insight into 25 million+ active businesses and 128 million+ consumer households across the US with our core databases.
Business Insights 360
25 million+ active business profiles across the US
Build a more holistic view of businesses using the industry’s leading multi-sourced business database. Includes insights around key business buying drivers such as firmographic, behavioral, ownership, credit, and cash flow patterns.
Learn moreBackConsumer Insights 360
128 million+ households across the US
Access more than 1,000 consumer attributes, gaining actionable business intelligence into everything from household contact and demographic information to consumer lifestyle and purchasing behaviors, and more.
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Make your marketing more relevant with our event-based trigger data products.
Business Triggers
1 million+ businesses each month experiencing milestones
Connect weekly with businesses in the market for new products and services. These businesses are undergoing changes, such as new filings, expanding or growing, or actively seeking credit/loan products.
- New and Expanding Businesses: 150,000+/week
- Businesses Seeking Credit: 100,000+/week
Learn moreBackLife Event Triggers
10 million+ households each month experiencing life stage transitions
Connect weekly with consumer households experiencing important life stage transitions—and on the verge of making important financial and purchase decisions.
- New Movers: 900,000+/week
- All Other Life Events: 1,500,000+/week
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Get intelligence on the overall wealth and discretionary spending habits of over 128 million US households with our proprietary predictive scores.
ConsumerSpend
128 million+ households across the US
Get insight into discretionary spending habits, broken out into 9 individual categories: Clothing, Dining Out, Donations, Education, Electronics, Entertainment, Home Furnishings, Jewelry, and Travel. This set of predictive scores can also be rolled up into one Total Spend score.
Learn moreBackConsumer Financial Insights
128 million+ households across the US
Gain intelligence on consumers' overall wealth and ability to spend and invest at the household level. Data suite includes: Household Deposits, Investment Balances, Investable Assets, Net Assets, and Mortgage Refinance.
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Access ConsumerSpend and Consumer Financial Insights on more than 20 of the top digital platforms and destinations, or directly through us.
Data integrity and privacy
Data governance & regulatory compliance
- We work with your internal team to ensure they are comfortable with our underlying data collection methods and the attributes behind any of the models we build on your behalf.
- Our models are not a black box. We have a team of statisticians who help you understand the ins and outs.
First-party data protection
- We maintain the highest levels of security protocols and certifications available, so that you can feel safe providing us with your most sensitive data.
- We work with information security teams to complete required questionnaires and to help them feel secure with our data environment and access.
Data-format flexible
- We don't set restrictions on what format your data needs to be in or how we will provide the data back to you.
- It's simple: what's easiest for you, works for us. We build the data you need for your unique specifications.
Get ongoing access with our data subscriptions.
Learn how you can access our data products on an ongoing basis through data subscriptions.